Exclusive Data: Twitter Is Shrinking Under Elon Musk
www.bigtechnology.com
Twitter's lost 13% of its daily users and its rebrand has failed. But those remaining on the app are still engaged, according to new data from Apptopia. Threads, meanwhile, is a nonfactor.

The new data — comprehensive and definitive — should put to rest the countervailing narratives over Musk’s management of the app. Under his stewardship, X’s daily user base has declined from an estimated 140 million users to 121 million, with a widening gap between people who check the app daily vs. monthly. X’s remaining daily users are engaged similarly as before. But the pool is shrinking. Apptopia pulls its data from more than 100,000 apps on iOS and Android, along with publicly available sources.

So apparently it lost only 13% of daily users? Thats a smaller number than I thought. Still bad news for Twitter though.

On the other hand, it shows the power of content creators and niche communities. I used less Twitter but cannot delete it because it is literally how I connect with my niche community on there.

  • dan@upvote.au
    1·
    1 year ago

    Social media has always excluded forum like sites.

    So are you saying that Facebook Groups aren’t social media either? That’s a forum like site.

    This is Merriam-Webster’s definition of social networking:

    forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos)

    This is Cambridge’s:

    websites and computer programs that allow people to communicate and share information on the internet using a computer or cell phone

    Lemmy and Reddit both fall under these definitions.

    Reddit technically added followers, but you cannot see nor interact with them,

    Not sure what you mean by this… Reddit has had chats and PMs for a long time.

    It most definitely does not include anonymous sites

    Neither Lemmy nor Reddit are anonymous. They’re pseudonymous. Something like 4chan where you don’t even need an account is anonymous.