It’s placebo in any practical sense. As mixtures become more dilute they essentially become pure water: anything over 23 dilutions becomes statistically unlikely to have even a single atom of the original substance in it at all. And the trials on it are indistinguishable from placebo.
That’s just marketing for idiots. You just laughed and bought it anyway, but a startling percentage of people probably bought it because it said that nonsense on the label.